In the week of Eurovision over 500,000 additional visitors from throughout Europe and the UK descended into Liverpool, the UK’s most sociable city.

Cultural events and special activations across the whole city brought the city to life. Multiple brands took the chance to engage with a huge audience from large, open promotional and experiential spaces, to hand painted murals, digital screens and a variety of vinyling options; Liverpool ONE offered a unique opportunity tell the story of multiple brands to a diverse visitor audience in the UNESCO City of Music.