Too Faced stores are currently closed. Please refer to Too Faced website for more details.
In 1998, Jerrod Blandino and Jeremy Johnson began their careers working behind the department store make-up counter. They quickly realised that for their clients, just a few minutes in the make-up chair transformed and empowered them. They saw first-hand that makeup is so much more than colour on your face – it’s an instant mood booster, a source of creativity and empowerment, and a powerful ally.
Their vision was to create a make-up line that celebrated individuality and brought joy back to an industry that had become rigidly led by rules, not fun. With a dream and a vision, they founded Too Faced, a cosmetics company that instantly became a beauty industry game changer. They invented one of the world’s first glitter eyeshadows, a revolutionary instant and long-term plumping lip gloss, and the number one-selling prestige mascara in America – Better Than Sex.
Too Faced wants you to dream big, never give up, and add a wink to everything you do.